Advertisers Need to Get Over Their Attitude on Aging
Advertisers don't know it but they are leaving money on the table just because they can't let go of their stereotypical views on aging. Well good then - unenlightened people - and mostly men. LOL But it's true you can check stats.
It’s Time for Advertising to Stop Perpetuating Negative Stereotypes About Aging
It’s a truth universally acknowledged that a brand in possession of a good marketing strategy must be in want of a customer under the age of 35. So obsessed are we with millennials and Gen Z today...